The Interpublic Group of Companies, Inc. provides advertising and marketing services worldwide. It operates in three segments: Media, Data & Engagement Solutions, Integrated Advertising & Creativity Led Solutions, and Specialized Communications & Experiential Solutions. The Media, Data & Engagement Solutions segment provides media and communications services, digital services and products, advertising and marketing technology, e-commerce services, data management and analytics, strategic consulting, and digital brand experience under the IPG Mediabrands, UM, Initiative, Kinesso, Acxiom, Huge, MRM, and R/GA brand names. The Integrated Advertising & Creativity Led Solutions segment offers advertising, corporate, and brand identity services; and strategic consulting under FCB, IPG Health, McCann Worldgroup, and MullenLowe Group brands. Specialized Communications & Experiential Solutions segment provides public relations and other specialized communications services, live events, sports and entertainment marketing, and strategic consulting under IPG DXTRA Health, The Weber Shandwick Collective, Golin, Jack Morton, Momentum, and Octagon brand names. The company was formerly known as McCann-Erickson Incorporated and changed its name to The Interpublic Group of Companies, Inc. in January 1961. The Interpublic Group of Companies, Inc. was founded in 1902 and is headquartered in New York, New York.
Retail Media Pivot | Interpublic Group's $100 million acquisition of Intelligence Node signals a strategic shift towards the burgeoning retail media sector, aiming to enhance data analytics capabilities. |
Financial Headwinds | Despite a "GOOD" financial health score, IPG faces challenges with missed Q3 expectations and projected organic growth decline, balanced by a solid 4.41% dividend yield. |
Market Positioning | Explore IPG's efforts to navigate a competitive landscape, leveraging GenAI and data-driven solutions while grappling with significant account losses and industry shifts. |
Growth Strategies | Analyst targets range from $29 to $32, reflecting cautious optimism as IPG pursues initiatives in Retail Media, Data, and AI to re-accelerate growth amid operational challenges. |
Metrics to compare | IPG | Sector Sector - Average of metrics from a broad group of related Consumer Cyclicals sector companies | Relationship RelationshipIPGPeersSector | |
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P/E Ratio | 12.8x | 28.2x | 5.3x | |
PEG Ratio | −1.18 | 0.06 | 0.01 | |
Price/Book | 2.8x | 2.4x | 1.8x | |
Price / LTM Sales | 1.1x | 0.7x | 1.4x | |
Upside (Analyst Target) | 24.0% | 29.8% | 26.6% | |
Fair Value Upside | Unlock | 27.6% | 14.9% | Unlock |