Since 2016, Zeus has been helping companies understand, manage, and visualize data to drive business development, always focusing on people. Their team of data analysts and consultants, with extensive knowledge across various sectors, focuses on uncovering the opportunities data generates within companies to help them grow and improve based on the right metrics. Zeus boasts experience in automotive, transportation, logistics, hospitality, tourism, retail, and marketing campaigns, with clients like Telefónica, Banco Santander (BME:SAN), Balearia, EY, Just Eat-Take Away, and Ford (NYSE:F) España.
Under the agreement terms, LLYC acquires an initial 80% stake in Zeus, with the price based on EBITDA performance over the next two years. Zeus will join the LLYC group, operating as Zeus by LLYC under
"Data visualization is an incredibly powerful communication tool in the 21st century, and it's in high demand by our clients across all our markets," said
"We believe our data expertise will bring significant value to LLYC and all our clients," remarked
The acquisition of Zeus is a key element of LLYC's ambitious growth strategy, aiming to double the size of the Marketing and Corporate Affairs company over the next five years. To achieve this goal, LLYC is executing a plan of selective acquisitions in critical areas such as creativity, innovation, and technology, as well as in strategic markets such as
Zeus marks the fourteenth acquisition in LLYC's history.
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