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Jefferies maintains Buy on Apple, keeps $205 price target

EditorBrando Bricchi
Published 03/13/2024, 02:34 AM
Updated 03/13/2024, 02:34 AM
© Reuters.

On Tuesday, Jefferies, a global investment banking firm, maintained its Buy rating on Apple Inc (NASDAQ:AAPL) with a steady price target of $205.00. The decision came after a slight adjustment in iPhone sales forecasts for the remaining year. Alongside this, Jefferies noted a reduction in expenses due to the cancellation of certain Apple projects, including those related to Micro-LED technology and the company's automotive ambitions.

The firm also took into account the launch and lukewarm reception of Apple's Vision Pro product, predicting a scaled-back scope for future developments. Despite these adjustments, Jefferies has positioned its revenue expectations for Apple below the consensus of other Wall Street estimates.

The announcement by Jefferies reflects a careful consideration of Apple's current project lineup and market performance. By reiterating the Buy rating, the firm signals its confidence in the tech giant's long-term value despite the near-term adjustments to product and sales strategies.

Apple's stock performance continues to be closely monitored by investors and analysts alike, with changes in product development and sales projections being key factors in assessing the company's financial health. Jefferies' maintained price target of $205.00 suggests a stable outlook for Apple's shares.

The investment firm's statement highlighted the strategic shifts at Apple, including the discontinuation of certain projects and the implications of new product launches. These changes are part of the dynamic environment in which Apple operates, as it adapts to market demands and internal project outcomes.

Investors and stakeholders in Apple Inc can consider Jefferies' latest evaluation as part of the broader financial analysis and market expectations surrounding one of the world's most prominent technology companies. The maintained Buy rating and price target reflect a vote of confidence in Apple's ongoing business strategy and market position.

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