Earnings call transcript: Snipp Interactive Q3 2025 revenue misses forecasts

Snipp Interactive Inc. reported its Q3 2025 financial results, revealing a revenue of $5.8 million, which fell short of analysts’ expectations of $6.7 million, marking a 13% year-over-year decline. Despite this, the company’s gross profit margin improved to 64%, though InvestingPro data indicates the company still suffers from weak gross profit margins overall. The stock remained stable at $115.48 with no significant movement in the immediate aftermath of the earnings release, continuing its challenging year with a 31.25% YTD decline.

Key Takeaways

• Revenue decreased by 13% compared to Q3 2024, missing forecasts.
• Gross profit margin improved to 64%, up from 62% the previous year.
• The company maintained a strong cash position and positive cash flow from operations.
• Market reaction was muted with no significant change in stock price.
• Strategic partnerships and product innovations continue to be a focus.

Company Performance

Snipp Interactive reported a challenging Q3 2025 with a notable revenue decline compared to the same period last year. Despite the revenue shortfall, the company increased its gross profit margin, indicating improved operational efficiency. The firm continues to bolster its cash reserves, reporting a cash position of $3.9 million, up from $3.7 million in Q4 2024. The digital incentives market, particularly in retail and banking sectors, remains a growth area for Snipp.

Financial Highlights

• Revenue: $5.8 million, down 13% year-over-year
• Gross Profit: $3.7 million, with a 64% gross margin
• EBITDA: $0.5 million, down from $0.7 million in the prior year
• Cash Position: $3.9 million, an increase from $3.7 million in Q4 2024
• Cash Flow from Operations: $0.9 million

Earnings vs. Forecast

The actual revenue of $5.8 million was below the forecasted $6.7 million, representing a 13.28% miss. This shortfall is significant compared to previous quarters, where Snipp Interactive had shown more consistent alignment with market expectations.

Market Reaction

Following the earnings announcement, Snipp Interactive’s stock price showed no significant movement, remaining stable at $0.05. This lack of volatility suggests that investors may have anticipated the revenue miss or are waiting for more information before making trading decisions.

Outlook & Guidance

Looking ahead, Snipp Interactive is focused on maintaining its booking backlog of $15.2 million and expects to recognize revenue from its $7 million deferred revenue over the next 12 months. The company is also expanding its partnership with Inmar Intelligence and targeting integration with national retailers.

Executive Commentary

CEO Atul expressed optimism about the company’s strategic direction, stating, "We continue to have a good backlog, and we continue to have high deferred revenue." He also highlighted Snipp’s pioneering efforts in the banking sector, saying, "We’re the first in the world to do SKU-level based offering in the banking channel."

Risks and Challenges

• Economic Uncertainty: Potential client budget constraints and slow program launches could impact future revenue.
• Market Competition: As the digital incentives market grows, increased competition may pressure margins.
• Execution Risk: Successfully integrating new partnerships and launching products are critical for growth.
• Cost Management: Ongoing cost reduction initiatives are essential to maintain profitability.

Q&A

During the earnings call, analysts raised questions about the economic uncertainties affecting client budgets and the company’s partnership monetization strategy. Executives addressed potential revenue growth from new channels and reiterated their commitment to strategic cost management.

Full transcript - Snipp Interactive Inc (SPN) Q3 2025:

Atul, CEO, Snipp Interactive: Good morning, and welcome to the Snipp Interactive Third Quarter 2025 earnings conference call. At this time, all participants are in listen-only mode. Following the company’s prepared remarks, we will open the call for questions. Please note that today’s call is being recorded. Before we begin, I’d like to remind everyone that today’s call contains forward-looking statements within the meaning of the applicable securities laws. These statements are based on our current expectations and involve risks and uncertainties that could cause actual results to differ materially. For a discussion of these risks and uncertainties, please refer to our public filings available on SEDAR and our Investor Relations website. We do not undertake any obligation to update any forward-looking statements made during this call except as required by law. Good morning, everyone, and thank you for joining us.

The third quarter continued to reflect the trends that I had previously spoken about that we had first observed in the second quarter. Clients continue to be holding out on budgets and program launches. The state of confusion, as I had mentioned in my previous quarterly call, sustained into the third quarter, where we continued to close business but not launch programs at the same pace, affecting revenue recognition in the short term but adding to our deferred revenue, which bodes well for the future. The difference, however, with this quarter is we were prepared operationally to adjust to this new operating paradigm, and consequently, I’m happy to say we delivered not just cash flow from operations but also positive EBITDA and net income on a reduced revenue base.

While our revenue recognition, as was the case in the second quarter, was impacted with a slower pace of launches, with revenue declining 13% from the same period last year, however, we still managed to grow our revenue for nine months by 6%. Also, the upside for the future is that our deferred revenue continued to stay at elevated levels, reaching $7 million. This will eventually turn into revenue as we launch our backlog of programs. The good news is that our backlog remains healthy at approximately $15.2 million. Looking forward, I’m particularly excited by the soft launch made with our retail media partner, Inmar Intelligence. You can refer to our press release dated September 16th announcing the partnership. Inmar Intelligence is a leader in data-driven media and incentive technology.

Our collaboration with them marks a FinTech loyalty first, with Inmar partnering with Snipp as its exclusive digital incentive partner for Snipp’s financial media network. Through this partnership, Inmar’s retail partners can expand the reach of their loyalty programs to Snipp’s financial media network of over 67 million consumers and our growing list of financial institutions. As a reminder, Inmar’s digital incentives retailer network currently reaches over 200 million shoppers across North America and delivers promotions at more than 40,000 retailer locations. The partnership is slated to be fully live in Q4, launching within Snipp’s existing integration into the Bank of America Deals program. While we work towards a full rollout, the program was soft-launched on November 18th across nine regional grocers covering over 1,100 locations nationwide.

Over 500 offers were made available from the Inmar network to Bank of America customers via Snipp’s network, and data from the first two weeks of the soft launch has been very, very encouraging. We look forward to sharing more with you in the coming weeks. With that, I’d now like to turn the call over to our interim CFO, Malcolm Davidson, for a more detailed look at the financials.

Malcolm Davidson, Interim CFO, Snipp Interactive: Thank you, Atul. Good morning, everyone, and thanks for joining our call this morning. As Atul noted, we continue to build on a solid financial and operational foundation that positions the company well for future periods. Revenue for the three months ended September 30th, 2025, was $5.8 million, a slight decrease from $6.7 million in the same quarter last year, a decrease of approximately 13%. Gross profit for the quarter was $3.7 million, resulting in a gross margin of 64% compared to 62% in Q3 of last year. The increase in margin is a result of a decrease in operating costs. During the quarter, the company initiated several cost reduction initiatives to preserve cash until such time as new campaigns are initiated and the cash is received. Turning to EBITDA, we reported EBITDA of $0.5 million in Q3 compared to EBITDA of $0.7 million in the prior period.

Moving to the balance sheet, we ended the quarter with $3.9 million in cash, up from $3.7 million at the end of Q4 2024. Cash flow from operations for the quarter was $0.9 million, a decrease of about $1.5 million. The primary reason for the ongoing investment, sorry, the decrease is the ongoing investment in infrastructure for our operating platforms, campaign infrastructure, and the addition of key personnel. Accounts receivable at September 30th were $3 million compared to $3.7 million at December 31, in line with the company’s historical average. Cash and accounts receivable were $6.9 million, essentially unchanged from year-end. The company continues to maintain a strong receivables turnover, and based on current aging and collection trends, no provision for doubtful accounts or bad debts is required at this time.

Bookings backlog was $15.3 million at September 30th compared to $15.5 million at the end of Q3 2024. The backlog, which correlates closely with deferred revenue as it reflects contracted programs and not yet recognized as revenue, continues to provide solid visibility into the future revenue and reflects sustained customer engagement across the company’s product suite. Deferred revenue was $6.9 million at September 30th, up from $5.3 million at the end of the year, reflecting a $1.7 million increase. This growth highlights strong customer commitments for upcoming programs that have not yet commenced. The company expects to recognize the majority of this deferred revenue as earned revenue over the next 12 months. Overall, the company remains focused on maintaining financial discipline while investing strategically in areas that support sustainable growth and long-term growth. With that, I’ll open up the call for questions.

Atul, CEO, Snipp Interactive: Thanks, Malcolm. Yeah, if people want to just ask questions via chat or put their hand up, I can unmute them. Obviously, you can unmute yourself.

Hey, hey, Atul. Good morning. Nice to see you. It’s nice to see gross margins pick up this quarter despite the softer growth. I know you guys did a lot of cost optimizations. I’m just wondering if we can expect a similar level of gross margins and costs going forwards?

Yeah, actually, you know, we’re continuing to work on the cost side. Let’s start with the cost side. So, you know, we’ve built out a lot of infrastructure for our media business. So some of those, you know, some of those now costs will start falling. Now it’s a matter of, you know, partnerships and selling offers into that channel. So you should see a continued focus on cost reductions. The next, you know, the next set of cost reductions that we think will show up will actually be visible in the second quarter of next year as we continue to optimize our, you know, our delivery models, right? That’s one. On the margin side, yeah, we think our margins will continue to be in these ranges. They’ve always historically been in these ranges, so that should also continue as things evolve.

Yeah, that’s great to hear. And also on the outlook, you know, previously you said that there were some slowdowns in the second half here. Given that we’re in December now, do you see anything changing as we head into the new year?

At this stage, honestly, you know, you can see the numbers from this quarter and last quarter. We continue to have a good backlog, and we continue to have high deferred revenue. It’s just a lot of indecision, and that indecision seems to be the new standard. So we are adapting to that new indecision quite rapidly, like I said last quarter. And, you know, we don’t see any real clarity in terms of, I mean, do you guys know where the economy is going? I mean, there seem to be two parallel economies running in America right now, right? There’s the economy of, you know, people who you need a, for example, if you need someone to come and fix your drywall, you’re not going to find someone, or you need a doctor’s appointment, it’s going to take ages.

But on the other side, people are continuing to spend money and cash, and there’s a great study that just came out about these two parallel economies, so you know, our business kind of like gets impacted by how people spend and what their views are in terms of where the world’s going, our clients really, right? And they don’t actually have a clear view because they’re trying to service two economies, so I think this is just the new operating paradigm, and we are adjusting to it.

Yeah, that’s definitely understandable here. I guess my last question is on the partnership with Inmar Intelligence. I know you guys have like a pilot launch in Q4. Maybe if you can detail what that ramp would look like going into 2026 and maybe some of the financial implications? Thanks.

Yeah, so this is part of our financial media network, part of Snipp Media that we’ve built out. To remind everybody, we have an audience of over 60 million people. That audience is people using the Bank of America app, banking customers, the PNC Bank app, and about 250 credit unions that are slowly expanding, hopefully to get to about 800 credit unions. We’ll actually have a bigger audience than most offer apps out there. We already do, actually. Now the question is, you know, with the chicken and egg in terms of now that we have the audience, we’ve broken the chicken and egg, now we have to go after clients to come in and partners who want to publish their offers into these channels. So Inmar was the first of these partners, and of course, they’re a whale.

I don’t know how many of you know of Inmar, but I would strongly encourage you guys to go look at the Inmar business. They run retail media networks and, you know, loyalty programs for the leading retailers in North America, so they have, at any given time, over 2,000 offers running across different retailers. You know, Kroger is one of their biggest retailers. You know, that we have now the ability to tap into for them, you know, they have a channel to publish these offers into this audience that has not been tapped before, and that’s the scope of where we are with them, so in terms of the rollout, right, this launched, it launched pretty rapidly in November, middle of two weeks back, about, you know, 500 offers were pushed through small regional retailers.

As we continue to ramp with them, we should see national retailers come on board. That would be one channel of offers that we can monetize through our audience, right? Of course, at the same time, these offers coming in are all from marquee clients. If any of you guys have the Bank of America app, I would encourage you guys to open it and go look at the Bank of America Deals page. You’ll see a section called My Heart Icon Grocer. This is the first, you know, ever SKU-level based offering that we have brought to the banking channel. We’re the first in the world to do it. You know, as we put in more nationwide retailers and as more offers hit that channel, we’re going to see, obviously, our revenue start increasing too. The pace of that adoption is something new for consumers too.

It takes a little bit of time to train users on new behavior, but the early feedback and the early click-throughs that we’re seeing are just, it’s incredible. It’s about 2% of the people are interacting with our tile on the Bank of America app, which is very, very high. And, you know, as they build their shopping carts and get used to seeing everyday offers inside their banking apps when they go to check their bank accounts, pay their mortgages, pay their car loans, we’ll start seeing adoption of this at a larger and larger scale. You know, CardLytics, I mentioned CardLytics because they bring retail-based offers to banking channels. You know, what we’ve done is we’ve taken a page out of the playbook to bring SKU-level offers to the banking channel because no one’s been able to solve that equation so far.

So we have a lot of great hope that this business starts ramping and with it our revenue too. But the best part is that it has a flywheel effect because the clients who are sitting there looking at this new channel saying, "Hey, will this audience actually work for us?" All our existing clients in our core Snipp business, whom we already have relationships with, who will also start putting in offers directly because they do offers outside of retail environments too. So we hope that, you know, as they see their own offers coming into these channels that are controlled by Inmar, right, they’ll be, you know, they’ll think about their overall couponing strategy. Also to come back to us and say, "Hey, now you guys can do that.

Can you actually take more of our budget to do nationwide couponing based on our receipt engine, based on our barcode offers, et cetera?" So, sorry, long answer to your question, but it is, you know, one of those things that could really benefit the company in a big way outside of our core business, which continues to chug along quite nicely.

That’s great, Keller. Thank you.

Any other questions that we can help answer? Okay, I guess no other questions at this moment. So thank you, everybody. And we will come back to you next year, I guess, with our audited financials. We’re working hard already on the audit to deliver it on time with our auditors. And we hope to get back on a timely fashion with everybody with the audits. But thank you.

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