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Mondelez's SWOT analysis: cocoa costs cloud snack giant's stock outlook

Published 09/30/2024, 04:44 PM
MDLZ
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Mondelez International Inc (NASDAQ:MDLZ), a global snack food and beverage company, has been navigating a complex market landscape characterized by strong organic growth prospects and significant cost pressures. As the company approaches the end of fiscal year 2024, analysts are closely monitoring its performance and future outlook.

Financial Performance and Outlook

Mondelez anticipates reaching the high end of its projected 3-5% year-over-year organic sales growth for 2024. This optimistic outlook comes despite softer than expected trends in the first half of the year and disruptions in Europe. Analysts project earnings per share (EPS) of $3.49 to $3.50 for fiscal year 2024 (FY24) and $3.56 to $3.80 for fiscal year 2025 (FY25).

Despite outperforming in the second quarter of 2024, Mondelez has maintained its EPS guidance for the year steady due to significant headwinds from rising cocoa costs. This conservative approach reflects the company's cautious stance in the face of commodity price volatility.

Market Challenges and Opportunities

Mondelez faces a mixed bag of challenges and opportunities across its global markets. In Europe, the company has successfully implemented pricing actions, but volume weakness is expected to continue. Price negotiations in Germany and France have stalled, leading to paused shipments and expected disruptions into the second quarter of 2024.

The North American unit remains challenged, particularly in the biscuit portfolio. However, the company expects volume improvements in the US biscuit segment, which could help offset some of the pressures in this key market.

Emerging markets present a more positive outlook for Mondelez, although there are indications of potential softness in Latin American markets, particularly Mexico. The company's strong position in these growth markets could be a key driver of future performance.

Product Segments and Regional Performance

Mondelez's product portfolio is anchored by its strong presence in the biscuit and chocolate categories. The European chocolate market appears to have more favorable elasticities compared to the US chocolate market, indicating potential for better pricing dynamics in Europe. This could provide some cushion against the rising cocoa costs that are impacting the industry as a whole.

In North America, the biscuit segment has been facing headwinds, but the company is optimistic about a volume recovery in this important category. The success of this recovery will be crucial for Mondelez's overall performance in the region.

Latin America, while generally seen as a growth opportunity, is showing signs of softness, particularly in Mexico. This highlights the uneven nature of the company's global market performance and the need for tailored strategies in different regions.

Cost Pressures and Margin Concerns

The most significant challenge facing Mondelez is the sharp rise in cocoa prices. This commodity cost increase poses a substantial risk to margins in the latter half of 2024 and throughout 2025. Insights from competitors like Nestlé suggest that this is an industry-wide concern, not unique to Mondelez.

Analysts have already begun to factor in these cost pressures, with some trimming their EPS estimates for 2025. However, current estimates still reflect some favorability versus current cocoa futures, suggesting that the full impact of these price increases may not yet be fully priced in.

Bear Case

How might rising cocoa prices impact Mondelez's profitability in 2025?

The sharp increase in cocoa prices poses a significant threat to Mondelez's profit margins, particularly for its chocolate products. As cocoa is a key input for many of the company's offerings, sustained high prices could lead to compressed margins unless Mondelez can successfully pass on these costs to consumers. The full impact of these price increases is expected to be felt in late 2024 and throughout 2025, potentially leading to downward revisions in earnings estimates for FY25.

What challenges does Mondelez face in its North American market?

Mondelez's North American unit continues to face headwinds, particularly in its biscuit portfolio. The company has been struggling with volume growth in this key market, which could impact overall revenue and profitability. Additionally, the US chocolate market appears to have less favorable pricing dynamics compared to Europe, potentially limiting Mondelez's ability to offset rising costs through price increases in this important segment.

Bull Case

How could Mondelez's strong position in emerging markets drive growth?

Mondelez's established presence in emerging markets positions the company well for future growth. These markets often have expanding middle classes with increasing disposable incomes, driving demand for snack and confectionery products. Despite some short-term softness in Latin America, the long-term growth potential in regions like Asia and Africa could provide Mondelez with significant opportunities to expand its market share and drive organic sales growth.

What potential does the European chocolate market hold for Mondelez?

The European chocolate market presents a bright spot for Mondelez, with more favorable pricing elasticities compared to the US market. This suggests that the company may have more flexibility to adjust prices in response to rising costs without significantly impacting demand. Successfully navigating the ongoing pricing negotiations in key markets like Germany and France could allow Mondelez to maintain profitability in its chocolate segment despite the challenging cost environment.

SWOT Analysis

Strengths:

  • Global market presence with strong brand portfolio
  • Robust organic sales growth expectations
  • Strong position in emerging markets

Weaknesses:

  • Exposure to commodity price fluctuations, particularly cocoa
  • Challenges in North American biscuit segment
  • Ongoing disruptions in European markets

Opportunities:

  • Potential for volume recovery in US biscuit segment
  • Favorable pricing dynamics in European chocolate market
  • Long-term growth potential in emerging markets

Threats:

  • Rising cocoa prices impacting margins
  • Competitive pressures in key markets
  • Economic uncertainties affecting consumer spending

Analysts Targets

  • Barclays: Overweight rating with a price target of $76 (August 1st, 2024)
  • RBC Capital Markets: Outperform rating with a price target of $80 (July 26th, 2024)
  • Piper Sandler: Overweight rating with a price target of $81 (April 15th, 2024)

This analysis is based on information available up to September 30, 2024, and reflects the market conditions and analyst opinions as of that date.

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