On Wednesday, BofA Securities adjusted its stance on Yeti Holdings Inc. (NYSE:YETI) shares, downgrading the stock from Buy to Neutral and reducing its price target to $40 from the prior $55. The decision comes amidst concerns over potential tariff risks and increasing competition in the market.
The downgrade reflects a revised valuation multiple of 12-13 times the anticipated 2025 earnings per share (EPS), a decrease from the previous 17-18 times. This change is largely due to the recent Trump presidential victory, which analysts believe could lead to heightened tariff risks for Yeti. With around 80% of Yeti's drinkware currently sourced from China, the tariffs could significantly affect the company's earnings in 2025 unless measures are taken to mitigate the impact.
Another factor influencing the downgrade is the intensifying competition within the cooler and drinkware industry. Notably, the presence of competing cooler products in Dick's Sporting Goods (NYSE:DKS) and Academy Sports + Outdoors (ASO) from rival brand SN, poses a challenge to Yeti's market position.
Moreover, Google (NASDAQ:GOOGL) Trends data indicates growing momentum for Yeti's drinkware competitors, Stanley and Owala, suggesting that Yeti may face stiffer competition for consumer attention and market share.
Despite the downgrade, the analyst acknowledges that there are factors that could provide long-term support for Yeti. The potential for product and international expansion is seen as a partial counterbalance to the current risks facing the company in 2025. Yeti's ability to navigate these challenges and leverage its expansion strategies will be crucial in maintaining its market position in the coming years.
In other recent news, Yeti Holdings Inc. reported a promising second quarter for fiscal 2024, with a sales increase of 9% to $464 million, primarily driven by a 14% rise in the coolers and equipment category and international market expansions. The company's gross profit rose by 14% to $268 million, and operating income increased by 19% to $80 million. Yeti also revised its full-year sales forecast upwards, now expecting an 8%-10% increase.
Piper Sandler maintained an Overweight rating on Yeti's shares, highlighting the company's strong position despite concerns over tariffs. B.Riley maintained a Neutral stance, citing ongoing consumer challenges and increasing market competition.
Canaccord Genuity also held onto a Hold rating, expressing caution due to the competitive landscape and weakening consumer spending environment, despite Yeti's better-than-expected performance and recent product innovations. These are recent developments that provide insight into Yeti's current performance and market position.
InvestingPro Insights
To complement BofA Securities' analysis, recent data from InvestingPro offers additional context on Yeti Holdings Inc.'s financial position. Despite the downgrade, Yeti maintains a strong balance sheet, with InvestingPro Tips highlighting that the company holds more cash than debt and its liquid assets exceed short-term obligations. This financial stability could provide Yeti with a buffer to navigate potential tariff challenges and increased competition.
Yeti's profitability remains solid, with a P/E ratio of 15.52 over the last twelve months as of Q2 2024, suggesting the stock is not excessively valued compared to earnings. The company's revenue growth of 10.8% over the same period, coupled with a robust gross profit margin of 58.33%, indicates that Yeti continues to perform well in its market despite competitive pressures.
However, investors should note that Yeti's stock price movements are quite volatile, as pointed out by InvestingPro Tips. This volatility aligns with the market's reaction to potential risks such as tariffs and competition, as highlighted in the BofA Securities report.
For readers interested in a deeper dive into Yeti's financials and market position, InvestingPro offers 7 additional tips that could provide valuable insights for investment decisions.
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