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NBA nears $76bn deal with NBC, ESPN and Amazon: WSJ

Published 06/05/2024, 09:44 PM
© Reuters.
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According to a report by The Wall Street Journal on Wednesday, the NBA is closing in on deals with ESPN, NBC, and Amazon (NASDAQ:AMZN) that would bring in about $76 billion in media revenue over 11 years.

The publication, citing people familiar with the discussions, said NBC is nearing an agreement with the league to pay an average of $2.5 billion per year. It would show around 100 games per season.

They add that around half of those games would air exclusively on the Peacock streaming service.

Meanwhile, Amazon (AMZN) package of $1.8 billion-a-year is set to include regular-season and playoff games, the new NBA in-season tournament, and the “play-in” games. In addition, the tech giant will also reportedly have a share of the conference finals, which the media partners will split in a rotation.

ESPN owner Walt Disney (NYSE:DIS) is set to retain an NBA package and continue to air the NBA Finals, according to the report. The company will make payments averaging around $2.6 billion a year, which is an increase from the $1.5 billion under the current deal.

The WSJ adds that Disney would get fewer games than under the current deal. In addition, ESPN’s deal will let the company air games on its direct-to-consumer streaming service, which is set to launch in 2025.

The WSJ also said that Warner still has a right to match a rival package, while the league could create a new package for the company in the final stretch, although its options are limited. If the agreements are concluded, the deals will be effective after the 2024-2025 season.

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