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Sony shares upgraded to buy, stock price target raised

EditorNatashya Angelica
Published 08/09/2024, 11:58 PM
© Yoshio Tsunoda/AFLO
SONY
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On Friday, CFRA raised its rating on Sony (NYSE: NYSE:SONY) shares from Hold to Buy, adjusting the price target to $102 from the previous $88. The upgrade follows Sony's first-quarter financial results for fiscal year 2025, which aligned with expectations. The company reported a net profit increase of 6% to JPY 231 billion and a 2% rise in revenue to JPY 3.0 trillion. Sony's operating profit also grew, reaching JPY 279 billion, a JPY 26 billion increase mainly due to favorable foreign exchange movements.

CFRA has maintained its fiscal year 2025 earnings per share (EPS) projection for Sony despite a 6% hike in the company's net profit estimate since May. However, the firm has revised its fiscal year 2026 EPS forecast upward to JPY 884 from JPY 876.

This adjustment is based on expectations of quicker margin growth from Sony's successful monetization of its entertainment intellectual properties and gaming platform, coupled with anticipated improved profitability from its CMOS image sensors, assuming a stabilization in electronics demand in fiscal year 2026.

The upcoming partial spinoff and listing of Sony's Financials group in October 2025 is also cited as a positive move. The transaction is expected to lower Sony's ownership to less than 20%, which CFRA believes will contribute to reducing the volatility of the company's overall earnings.

CFRA's new price target of $102 for Sony stock is set with a conservative fiscal year 2026 price-to-earnings (P/E) ratio of 17 times, which is below the 5-year average multiple of 18.6 times. This valuation reflects the firm's confidence in Sony's future financial performance and its ability to capitalize on its various business segments.

In other recent news, Sony Group Corporation has announced an upward revision of its full-year forecast, following a strong first quarter in fiscal year 2024. The company reported a 12% increase in consolidated sales to 2.574 billion yen, and a significant rise in operating income to 249.1 billion yen. Despite challenges like a shrinking Chinese television market and a slowdown in music streaming growth, Sony's diversified portfolio continues to perform well.

The company's Game & Network Services segment has seen a boost from the expanding PlayStation 5 user base and solid software titles. Meanwhile, the Music segment has benefited from increased streaming revenue and expansion in emerging markets. In addition, Sony's newly established division, Sony Pictures Experiences, aims to bolster its live entertainment business.

However, not all segments experienced growth. The Financial Services segment saw a notable decrease in revenue due to market fluctuations at Sony Life. Additionally, while the global smartphone market is recovering steadily, there could be a potential decrease in demand for micro OLEDs used in AR and VR. Despite these hurdles, Sony remains confident in its targets of 10% operating income growth and a 10% three-year cumulative operating income margin on a consolidated basis.

InvestingPro Insights

Following CFRA's upgrade of Sony shares and their optimistic outlook, it's worth noting some key metrics and insights from InvestingPro that add context to Sony's current financial standing. Sony's market capitalization stands at a robust $102.22 billion, signaling significant investor confidence in the company's market position. The P/E ratio, a measure of the company's current share price relative to its per-share earnings, is 15.37, which is in line with CFRA's conservative fiscal year 2026 P/E ratio estimate of 17 times. This suggests that Sony's shares are reasonably valued given their earnings potential.

An InvestingPro Tip highlights that Sony has raised its dividend for 9 consecutive years, demonstrating a commitment to returning value to shareholders. Additionally, Sony's cash flows have been strong enough to cover interest payments, indicating financial stability and a lower risk profile for investors. For those looking for more in-depth analysis, InvestingPro offers 10 additional tips on Sony, providing a comprehensive view of the company's financial health and market prospects.

It's also noteworthy that Sony's revenue growth over the last twelve months was 11.62%, reflecting the company's ability to expand its sales amidst challenging market conditions. With Sony's continued innovation and strategic initiatives, such as the partial spinoff of its Financials group, investors may find these insights useful for making informed decisions about the company's stock. For further details and tips, interested investors can visit InvestingPro's Sony page.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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