Salesforce cutting 1,000 roles amid AI push- Bloomberg

Published 02/04/2025, 08:36 AM
© Reuters.

Investing.com-- Salesforce Inc (NYSE:CRM) is cutting about 1,000 roles as its new fiscal year begins, Bloomberg reported on Monday, although the firm is still hiring more sales personnel for its artificial intelligence products.

Over 1,000 roles will be affected, although displaced workers will be able to apply for other internal positions, the Bloomberg report said, citing people with knowledge of the matter. 

The enterprise software giant had trimmed about 1,000 roles in two separate cuts in 2024, with part of these cuts also at the recently acquired  But it had also reportedly hired over 1,000 new sales personnel to sell its new AI products, specifically its generative AI agents. 

Salesforce has touted its AI agents as the next major driver of sales in the coming quarters, and has aggressively promoted the technology, which is called Agentforce. The company’s AI agents can act independently in completing some tasks, such as answering basic customer questions and even evaluating potential sales opportunities. 

Salesforce has about 72,000 employees across the world as of 2024.

The company’s reshuffling of its employees comes amid similar moves in the broader technology space, especially with the advent of gen AI over the past two years. 

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